Some time ago our client Bata-Industrials in Best commenced a company-wide re-branding. This, of course, included a new marketing campaign, as part of this marketing campaign we together with Bata Industrials decided to completely convert 2 Schotpoort trailers to the new and improved Bata Industrials house style.
This new corporate identity sees the face of the new representative ”Boost Master Bob” on the front. The new face of the campaign indicates that by using the work shoes, you give a BOOST to your feet and thus your work!
Meet Boost Master Bob the new face of Bata Industrials
After a presentation of the two trailers to the management team of Bata Industrials, and a photo session for various marketing purposes, the trailers are now on their way to spread the Bata brand throughout Europe, which will hopefully make our colleagues in the warehouse even busier.